Cristiano Ceretti

Team Leader

Digital Product Manger

Art Director

UX Designer

Architect

Digital Strategist

Design Director

Event Manager

Project Manager

Cristiano Ceretti

Team Leader

Digital Product Manger

Art Director

UX Designer

Architect

Digital Strategist

Design Director

Event Manager

Project Manager

Branding Project for Allianz & Generali in M5 Tre Torri Station at CityLife, Milano

  • Partnered with: Well360
  • Role: Art Director
  • Client: Allianz
  • Categories: Event, Video, Exhibition design
  • Project Management
  • Set direction
  • Front man with Allianz, M5 & ATM public transport companies

Working as an Art Director at Well360, I followed the branding project for the entire Tre Torri metro station, in the heart of City Life in Milan. My duties were to coordinate the activities of the creative team, maintain relationships and communication with the client and partnering companies: M5 and ATM. I dealt with technological solutions for the installation of graphic coverings and multimedia installations while directing the construction work. Additionally, I managed an 8-person team.

Making-of video